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Period Promise launches in Northumberland County

May 28, 2020 – Northumberland United Way and Thrive Northumberland have partnered to bring Period Promise to Northumberland County. A United Way campaign that began in Lower Mainland, British Columbia, Period Promise aims to address the issue of period poverty in our communities and to increase the accessibility of products to women of all demographics.

Periods are a fact of life and so is the need for menstrual products. Sadly, many people cannot afford them. Almost one-quarter of Canadian women say they have struggled to afford menstrual products for themselves or their children (Plan International, Period Stigma Report, 2018).

“No one should have to choose between buying groceries to feed their family and being able to afford basic hygiene products. For many women and young girls, this is a reality,” says Bobbie Dawson, Executive Director, Northumberland United Way. “We envision a healthier, more inclusive community where people can live with the dignity they deserve.”

Period Promise Northumberland is devoted to making a fundamental change to eradicate period poverty in our community. We will be working hard to establish new relationships with change-makers in Northumberland County. This includes working with governments, businesses, unions, and other organizations to move the dial and change policy.

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In the coming months, Period Promise Northumberland will be announcing new ways to get involved and looking for enthusiastic community leaders to inspire real change. Right now, you can help these efforts by normalizing the conversation around menstruation and period products.

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To learn more about Period Promise Northumberland, visit or follow Northumberland United Way and Thrive Northumberland on social media.

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Today’s the day! Join us for our 4th annual Radiothon presented by Cobourg KIA, broadcasting live on Classic Rock 107.9, 93.3 myFM, and Oldies 100.9. We’re bringing the excitement to you from Lauria Hyundai in Port Hope and The Market & Smør in Cobourg. Your support directly benefits the Northumberland Eats Voucher Program and other essential programs. Tune in now and be part of the positive impact!